1. Introduction
This Privacy Policy explains how VideoGameBuyer.co.uk (“we”, “our”, “us”) collects, uses, and protects your personal data. We operate in the United Kingdom and comply with the UK GDPR and Data Protection Act 2018.
By using this website, you agree to the practices described in this policy.
2. Data We Collect
We may collect the following information:
- Contact information (if you contact us directly)
- Technical data such as IP address, browser type, and device information
- Usage data including pages visited, links clicked, and time spent on site
- Affiliate link tracking data (non-identifiable) used to record referrals to Amazon
We do not collect sensitive personal data.
3. How We Use Your Data
We use your data to:
- Improve website performance and user experience
- Analyse traffic and usage patterns
- Track affiliate link performance
- Respond to enquiries
- Maintain website security
We do not sell or share personal data with third parties for marketing.
4. Amazon Affiliate Disclosure
VideoGameBuyer.co.uk participates in the Amazon Services LLC Associates Program. When you click an Amazon link, Amazon may place cookies or collect data according to their own privacy policy.
We do not receive any personal information from Amazon.
5. Legal Basis for Processing
We process personal data under the following lawful bases:
- Legitimate interests (analytics, site optimisation)
- Consent (non-essential cookies)
- Contract (responding to enquiries)
6. Data Sharing
We may share anonymised analytics data with:
- Analytics providers (e.g., Google Analytics)
- Hosting providers
- Security and performance services (e.g., CDN)
We do not share identifiable personal data unless required by law.
7. Data Retention
We retain data only as long as necessary for the purposes described above. Analytics data is typically retained for 12–26 months.
8. Your Rights
Under UK GDPR, you have the right to:
- Access your data
- Request correction or deletion
- Object to processing
- Request data portability
- Withdraw consent for cookies
To exercise your rights, contact: support@videogamebuyer.co.uk
9. Security
We use industry-standard security measures to protect your data. However, no online service can guarantee complete security.
10. Contact Us
If you have any questions about this Privacy Policy, email: support@videogamebuyer.co.uk